It's Always Funny Until Your School Does It

Hey, remember in the glory days of the Ron Prince Era at Kansas State when we were introduced to this...


...and then hilarity ensued? Those were great times. We all had a great big laugh, Ron Prince got fired and the #RonP4(insert school here) hashtag was born. Good Times. Good Times. The idea absurdity of a school inventing a faux tradition by giving its fans towels was mocked relentlessly. Power towels belong at hockey areas, not college football stadiums.

Then I saw the following subject in an email sent to me by University Bookstore:

Vote For Your Favorite Rally Towel!

Oh hell.

Yep. We're doing it. We're creating our own Power Towel.

Now, I will say this. The cause behind the towel is a noble one. The Sustain Lane Initiative is designed to reduce the amount the waste the school produces on game days and promote recycling.

To do so, they'll be producing one of the following towel designs and you get to vote on which one it is!:

Vt_towel_v3_flock_final_medium

THE FLOCK: Across the country, we are the Hokie Nation. In Lane Stadium, we are The Flock. Join Us. When our Hokies take the field, bring in The Flock by waving the towel above your head, telling the world that we are the Hokie Nation.

Vt_towel_v3_stone_final_medium

THE HOKIE STONE: Stone is the foundation of our campus. Fans are the foundation of our team. It's Our Lane. Sustain It. When the Hokies line up for a kick-off, raise the Hokie Stone above your head to build a wall of defense. Continue to wave your towel to show your Hokie Spirit.

Vt_towel_v2_techtowel_final_medium

THE TECH TOWEL: This is our Tech. This is our Time. This is our Tradition. THE TECH TOWEL. When our Hokies take the field, be ready with your Tech Towel. Join the Hokie Nation by waving it above your head when you're feeling the Hokie Spirit.

My first thought was that maybe they should have saved some of these for Effect slogans. They're just making it harder on those folks. I hope that they're not planning on telling people to bring these to games. If they're being sold as a fundraiser to support Tech's green initiatives, that's fantastic. Hell, I'd probably even buy one just to support the cause.

But please don't try to make people wave these at games. It's ridiculous. We have plenty of good game day traditions at Tech. We don't need to try to insert an artificial one.

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